![]() ![]() ![]() What makes kitsch especially problematic is that it is an "inhuman" parasite that "can take advantage" of a "matured cultural tradition" of modernism. It is also "the epitome of all that is spurious in the life of our times." In other words, kitsch is not immortal, but too caught up in its time (again, like the hipster). It changes according to mere "style" not real, profound reasons. Kitsch is "vicarious experience and faked sensation". This modern world is more interested in kitsch, which is characterized by its inauthenticity. Unfortunately, as a result of this heroic act, avant-garde artists are marginalized in our modern world. This is more geuine - in fact like "God"! - because it's more honest it doesn't dabble in imitation. It manages to be genuine by eschewing such tasteless things as subject matter in favor of art that focuses on the very processes of art, the medium of art itself. Avant garde is the "genuine" art of our age, art that moves our society forward. In his essay, Greenberg divides art into avant-garde and kitsch. In order to understand a lot of contemporary poetry's ideas about "avant-garde" and "kitsch" it is good to look at Clement Greenberg's classic essay "Avant Garde and Kitsch." A lot of these ideas seem to come from Greenberg.
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